Turn your AI idea into an Industry Transforming Venture
Mayfly is an Australian Venture Studio. We co-build industry transforming ventures with industry experts. If you’re exploring how AI could meaningfully improve your industry, we’d love to hear about it.
Our proven process for turning AI ideas into value-led ventures
Our staged process is designed to reduce risk early, validate what matters and give founders clarity and confidence at every step.

strategy
Define Direction With Insight
Strategy is shaped by combining your industry insights with our venture building expertise to create a roadmap that delivers increasing value.

Validate
Reduce Risk Before You Build
We assess market size, business model, and demand to validate commercial potential and AI feasibility before any development begins.

build
Built for performance
We have deep expertise in building performant, scalable AI platforms to support your venture’s long term growth.
scale
Scale beyond launch
We stay involved as the venture grows across capital raising, evolving the product, and supporting adoption.
Validate
Reduce Risk Before You Build
We explore market size, business model and market demand to assess the commercial opportunity and validate the AI feasibility before a single line of code is written
strategy
Define Direction With Insight
Strategy is shaped by combining your industry insights with our venture building expertise to create a roadmap that delivers increasing value.
design
Designed for value
We design products to deliver immense value quickly. This is when we create moments of delight.
build
Built for performance
We have deep expertise in building performant, scalable AI platforms to support your venture’s long term growth.
scale
Scale beyond launch
We stay involved as the venture grows across capital raising, evolving the product, and supporting adoption.
Building your strategic roadmap
Uncover the risks, commercial opportunity and strategy for success so you can build your venture with clarity and confidence.
$15,000
UVP
- UVP Definition
- Customer Discovery
- Problem/ Solution Analysis
- Competition Analysis
GTM
- Phased GTM Roadmap
- Channel discovery
- Funnel Design
- Messaging framework
- Business Model Strategy
Product
- Phased Product Roadmap
- Product Scope and Quote
- Product Hypothesis
- User Journey Mapping
Why choose a venture studio?
As a venture studio, Mayfly combines product insight, GTM strategy, technical execution and network in one integrated team. We partner with a select group of ventures, shaping them with care and build them with commercial and technical depth.
SOFTWARE DEV AGENCY
Optimised for Volume
Development only
All costs covered by you
Short-term engagement
MAYFLY VENTURES
Select high-potential ventures
Strategy and development in one team
Costs shared with Mayfly
Partnered from idea to scale
STRATEGY FIRM
Optimised for volume
Strategy only
All costs covered by you
Short-term engagement
What This Means For You
One Trusted Partner
You work with one integrated team from validation through to scale, reducing complexity, misalignment and delivery risk.
Clarity and Confidence
We outline a product and GTM strategy and systematically execute on it, so you always understand what is happening and why.
Co-investment model
We share the costs, reflecting our long-term commitment to making you successful. We win, when you win.
Book a complimentary strategy session with our team
Ready to bring your vision to life?
If you’re an industry expert exploring how AI could meaningfully improve your field, we’d love to hear about it.
Early ideas are welcome. This is an initial conversation to understand the opportunity and see if there’s a fit.
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