From crisis response to everyday care, inside one of the UK’s largest health providers.
Bloomwise is a workplace mental health platform: a quick daily check-in, guided activities, and a leader view that flags rising stressors early from anonymised signals.
The same path every Mayfly project follows: the expertise a company already has, where it stopped scaling, and what was found and built.
01The expertiseWhat the company had
Frankie and Paris brought the clinical insight: what a worker needs day to day, and what a leader needs to see without seeing anyone in particular.
That knowledge was the product. It needed a route to a usable app.
02The limitWhere it stopped scaling
Workplace support usually comes once the damage is done.
The founders had the clinical knowledge but no product experience, and no clear route from one to the other.
03Find the leverageIdentify · Validate
The daily check-in flow was tested until it felt like a moment, not another job on the list.
The leader-facing view was built around anonymised, actionable signals rather than surveillance, which is what makes the platform usable inside a large organisation.
04Build itDesign · Build · Launch
A quick daily mood check-in where users note the feelings behind their mood, guided meditations and bite-sized wellbeing activities.
A leader view shows anonymised trend data that flags rising stressors early.
Your company has spent years building expertise. Mayfly turns it into something the whole business can scale.
Free 30 minute call · Melbourne, Australia
